Corporate Brand
Brand Symbols
Corporate Brand Logo
Created in 1984, the corporate brand logo was refined in 1998 with an aim for further globalization. The simple design with its straight lines gives the logo an individualistic, progressive image and a highly memorable appearance.
Corporate Color
DAIFUKU Blue, the corporate color, is a unique blue hue with a purple tint. It conveys a spirit of innovation, intelligence and passion.
Brand Message
