Special Feature 3
Building brand power based on the trust and reputation for reliability gained from an impressive record of installations
Trust in the Daifuku Brand Built on Thorough After-Sales Service
What customers need, first of all, are systems delivered and operating on time and capable of performing up to specifications. Next, they need the stable operation of their systems. After delivering systems, Daifuku’s staff provide support* tailored to customer needs based on thorough product knowledge. In the case of automobile production line systems, the origin of its business since installing Japan’s first-ever conveyor system at an auto factory in 1957, Daifuku has compiled an impressive record of installations and accumulated know-how on facility upgrades. This support capability continues to lead to increased orders. Daifuku’s capabilities are especially evident when it comes to the challenging level of work that requires equipment modifications and expansions without stopping the existing production lines.
* Examples of this support include Daifuku’s intensive on-site service, which keeps factories running 24 hours a day, 365 days a year, and the upgrade and retrofit services to accommodate changes in auto models and production plans in automobile factories. In the case of airport baggage handling systems, Daifuku supplies not only the systems but also provides airport facility operation and maintenance services.
Entering the U.S. Market together with Japanese Automakers
The capabilities of Japanese manufacturing have spread around the globe. Daifuku systems support these capabilities from the perspective of material handling. In the 1980s, when Japanese automakers entered the North American market, Daifuku set up a subsidiary to support automobile production in the market. For more than 30 years since then, Daifuku has consolidated a strong base in North America by compiling an extensive installation record in the market and also providing systems to Detroit’s Big Three automakers. Favorable automobile sales are projected to continue in the U.S., and Daifuku will draw on its long experience in the market to upgrade the aging facilities and undertake new projects.
Quake-Absorbing Racks:
Bolstering Business Continuity following Natural Disasters
When earthquakes occur, making a rapid recovery is important. For example, there is a greater need to reliably provide pharmaceutical supplies after a disaster happens. This is why Daifuku developed its quake-absorbing storage racks that dampen the impact of earthquake shocks and prevent items from falling. As the importance for risk management has increased in recent years, these racks are being used. Daifuku believes that responding to such needs is one of its missions, as the leading manufacturer of material handling systems, and part of its social responsibility. Daifuku’s capabilities for restoring operations at customer sites after disasters, such as earthquakes and floods, have received a high appraisal.
